5 Tips on How to Write an Objection Email That Gets Results

Have you ever been on the receiving end of a proposal or pitch and just couldn’t bring yourself to say yes? Maybe there were a few concerns or objections that you just couldn’t shake off. Well, what if I told you that there’s a way to soften the impact of these objections and potentially turn that “no” into a “yes”? That’s right, today we’re going to talk about how to write an objection email.

While the thought of addressing objections may seem daunting or even confrontational, it’s important to remember that objections are a natural part of the sales process. They’re an opportunity for you to address any concerns or hesitations that your prospect may have, and to offer solutions that address their specific needs. And the best part? You can write an objection email that is professional, articulate and persuasive.

Now, I know what you’re thinking. “But I’m not a writer, how do I know what to say?” Don’t worry, I’ve got you covered. There are many examples of objection emails out there that you can use and edit as needed. In fact, I’m a big fan of the “steal like an artist” mentality – take what works for you and make it your own.

So, let’s get started. Whether you’re addressing pricing concerns, compatibility issues, or any other objections that may come up, follow these simple steps to write an objection email that is sure to leave a positive impression on your prospect.

Remember, objections are an opportunity. Don’t shy away from them. Address them head-on and offer solutions that meet the unique needs of your prospects. Happy selling!

The Best Structure for Writing an Objection Email

When it comes to writing an objection email, the structure is just as important as the content. The way you organize your thoughts can have a significant impact on how your message is received – and whether it leads to a positive outcome. In this article, I’ll share my recommended structure for writing an objection email that is clear, concise, and effective.

1. Start with a clear and compelling subject line.

The subject line is the first thing that the recipient will see, and it should be compelling enough to make them want to open your email. It should be specific and summarize your objection in a concise and clear manner. For example, “Action Required: Objection to Proposed Changes” or “Concerns Regarding Proposed Budget Cuts.”

2. Begin with a polite, professional greeting.

Start your email with a polite and professional greeting such as “Dear [Recipient’s Name]” or “Hello [Recipient’s Name].” This sets the tone for a respectful and constructive conversation and shows that you are taking the matter seriously.

3. State your objection clearly and concisely.

The next step is to state your objection clearly and concisely. Be specific about what you are objecting to and why. Keep in mind that the recipient may not be familiar with the details of the situation, so provide enough context to help them understand your perspective.

4. Offer supporting evidence or examples.

If possible, provide supporting evidence or examples to back up your objection. This could include data, research, or personal experiences. By providing evidence, you show that your objection is grounded in fact and demonstrate that you have done your homework.

5. Explain the consequences or impact of the proposed action.

It’s important to explain the consequences or impact of the proposed action if your objection is not addressed. This helps the recipient understand the potential repercussions of their decision and can provide additional motivation to reconsider.

6. Offer an alternative solution or compromise.

Finally, offer an alternative solution or compromise that addresses your concerns while still taking into account the needs and goals of the other party. This shows that you are interested in finding a mutually beneficial solution and can help move the conversation towards a positive outcome.

Conclusion

By following this structure, you can write an effective objection email that is clear, concise, and professional. Remember to keep your tone respectful and constructive, and be open to finding a solution that works for everyone involved. With a well-written objection email, you can stand up for your beliefs and effect positive change.

7 Objection Email Templates for Different Reasons

Objecting to a Proposed Meeting Date

Dear [Name of contact person],

I hope you are doing well. I am writing to express my concern about the proposed meeting date [insert date]. Unfortunately, I am already scheduled to attend a conference during that week, and it would be difficult for me to rearrange my schedule at this point.

Is it possible for us to reschedule the meeting to a later date when I am available? I believe it would be more productive for all parties involved if we could meet when everyone is fully present and engaged.

Thank you for your understanding and consideration. I look forward to hearing back from you.

Best regards,

[Your Name]

Objecting to a Payment Request

Dear [Name of contact person],

I received your recent payment request for [insert amount], and I must respectfully decline this request. After reviewing the terms of our agreement, I noticed some discrepancies that need to be addressed before any payment can be made.

Specifically, [cite specific issues or concerns]. I would appreciate it if you could take a look at these issues and revise the payment request accordingly. Once you have made the necessary changes, we can discuss the payment further.

Thank you for your cooperation and understanding. I look forward to resolving this matter as soon as possible.

Sincerely,

[Your Name]

Objecting to a Proposal or Idea

Dear [Name of contact person],

Thank you for sharing your proposal/idea with me. While I appreciate the effort and consideration, I must respectfully object to your proposal/idea based on [cite specific reasons why].

I understand that you have put a lot of thought and energy into this proposal/idea, but I believe that we need to explore other options that may better align with our objectives. I am open to discussing alternative proposals/ideas that we can work on together.

Thank you for your time and understanding. I look forward to continuing our collaboration.

Best regards,

[Your Name]

Objecting to a New Policy or Rule

Dear [Name of contact person],

I am writing to express my concern and objection to the new policy or rule that has been implemented [cite specific policy or rule]. While I understand the intention of this change, I believe that it may have unintended consequences that could negatively impact our [company/department/team].

I would like the opportunity to discuss this policy or rule further and provide feedback and possible alternative solutions. I believe that open communication and collaboration is crucial for making informed decisions.

Thank you for considering my objection and input. I look forward to hearing back from you and working together to find the best solution.

Best regards,

[Your Name]

Objecting to a Request for Information

Dear [Name of contact person],

I received your request for [insert type of information], and I must respectfully decline this request at this time. Unfortunately, due to [cite specific reason for decline], I am unable to provide the information that you are requesting.

However, I would be more than happy to discuss alternative ways in which I can assist you or provide information that may be more relevant to your needs. Please let me know how I can be of help.

Thank you for your cooperation and understanding. I look forward to working with you in the future.

Sincerely,

[Your Name]

Objecting to a Performance Review

Dear [Name of contact person],

I recently received my performance review from [insert date], and I must respectfully object to certain aspects of the review. Specifically, I disagree with the assessment of [cite specific areas of concern or disagreement].

I believe that my performance has been consistent and aligned with the expectations and goals of our [company/department/team], and would appreciate it if we could discuss this further and revisit the assessment.

Thank you for your understanding. I look forward to hearing back from you and working together to address any concerns.

Best regards,

[Your Name]

Objecting to a Recommendation or Suggestion

Dear [Name of contact person],

Thank you for your recent recommendation/suggestion regarding [cite specific recommendation/suggestion]. While I appreciate your input and expertise, I must respectfully object to this recommendation/suggestion based on [cite specific reasons why].

I believe that we need to explore other options and solutions that may better align with our objectives and goals. I am open to discussing alternative recommendations/suggestions that we can work on together.

Thank you for your time and understanding. I look forward to continuing our collaboration.

Best regards,

[Your Name]

Tips for Writing an Objection Email

Writing an objection email can be a daunting task, but it’s an important part of effective communication. Whether you’re pushing back on a request, rejecting a proposal, or declining an offer, it’s crucial to do it in a professional and respectful manner. Here are a few tips to help you write an objection email that is both clear and persuasive:

  • Start with a positive tone: It’s important to establish a positive and professional tone in your email, even as you disagree with the recipient. Begin by highlighting any areas of agreement or commonalities between your positions. This will help build rapport and establish that you’re not simply being difficult or contrary.

  • State your objections clearly and specifically: Don’t beat around the bush or try to soften the blow. Be direct and specific in stating your objections, outlining the reasons why you cannot proceed as requested. Use clear and concise language, and be sure to address any potential misunderstandings or miscommunications that may have led to the situation.

  • Provide evidence and rationale: To strengthen your objections, provide specific evidence or rationale to support your position. This can include data, facts, research, or personal experience. Make sure your arguments are well-reasoned and well-supported, and avoid any fallacies or emotional pleas.

  • Offer solutions or alternatives: While it’s important to state your objections clearly, it’s equally important to offer potential solutions or alternatives. This shows that you’re not just rejecting the request out of hand, but are willing to work towards finding a mutually agreeable solution. Be creative and open-minded in your approach, and try to find ways to meet the needs of both parties.

  • End on a positive note: Even if the objection email is a difficult one, it’s important to end on a positive and friendly note. Reiterate your respect for the recipient and your desire to continue working together in the future. This will help maintain the relationship and prevent any hard feelings or ill-will down the line.

By following these tips, you can write an objection email that is both effective and respectful. Remember to be direct, specific, and well-supported in your objections, while remaining positive and professional in your tone. With practice, you’ll become more confident in your ability to communicate objections in a clear and persuasive manner.

FAQs on Writing an Objection Email


What is an objection email?

An objection email is a communication that states a disagreement or opposition to a proposal, decision, or action, and offers a case for an alternative or reconsideration of the matter.

What are the typical components of an objection email?

The typical components of an objection email are the introduction, where the writer states the reason for writing and the context of the matter, the objection message, where the writer clearly and concisely communicates the objection, and the conclusion, where the writer offers a proposed solution or a request for further discussion.

What are some strategies for framing an objection email?

Some strategies for framing an objection email are using a professional and respectful tone, focusing on the issue rather than the personality, providing evidence to support the objection, and proposing a solution or an alternative that considers the interests of all parties involved.

How long should an objection email be?

An objection email should be as long as it needs to be to clearly and effectively communicate the objection and provide a solution or a request for further discussion. However, it is recommended to keep it concise and focused, ideally not exceeding two pages or 500 words.

What are some common mistakes to avoid when writing an objection email?

Some common mistakes to avoid when writing an objection email are using a confrontational or accusatory tone, focusing on personal opinions or emotions rather than facts and evidence, being vague or unclear in stating the objection, and not providing a proposed solution or a request for further discussion.

What should I do before sending an objection email?

Before sending an objection email, you should review it carefully for grammar, spelling, and formatting errors, ensure that the objection is clear and supported by evidence, and consider seeking feedback from a trusted colleague or mentor.

What if I don’t receive a response to my objection email?

If you don’t receive a response to your objection email, it is appropriate to follow up with a polite reminder email after a reasonable period, such as a week or two, and consider escalating the matter through appropriate channels if necessary.

Can I use humor or sarcasm in an objection email?

It is generally not recommended to use humor or sarcasm in an objection email, as it may be misinterpreted or perceived as unprofessional or disrespectful. It is best to use a clear, polite, and professional tone and focus on the matter at hand.

What if I realize that my objection was not valid or relevant after sending the email?

If you realize that your objection was not valid or relevant after sending the email, it is appropriate to send a follow-up email apologizing for any confusion or inconvenience caused and explaining the clarification or change in your position.

Wrapping it up!

Well, that’s all for now! I hope this article has given you some insight into how to write a convincing objection email. Remember, it’s all about being polite, concise, and factual. Don’t be afraid to stand up for yourself and voice your concerns. Thanks for reading and please come back soon for more helpful tips and tricks!